18-12-2023 (BANGKOK) In an enlightening seminar titled “Clicks & Consequences” organised by the Faculty of Journalism and Mass Communication at Thammasat University’s Rangsit campus, the darker side of unchecked social media exposure took centre stage, particularly its potential impact on the mental health of the younger generation.
Experts and speakers at the forum delved into the issue of social media “overload,” shedding light on the multitude of challenges faced by individuals who immerse themselves in information through handheld or digital devices.
Addressing a diverse audience, including undergraduates and members of Generation Z, the speakers underscored the dual nature of social media—presenting both opportunities and threats, particularly for ‘Generation Alpha,’ those born between 2010 and 2025.
Research conducted by the university’s faculty revealed that the youth, especially Generation Alpha, exhibit the highest tendency to become engrossed in smart devices, remaining online for extended periods.
The emotional toll of excessive social media use emerged as a recurring theme, with potential long-lasting psychological impacts. This vulnerability was heightened during the Covid-19 pandemic, as individuals spent prolonged hours consuming social media.
The repercussions included an upswing in materialistic urges and instances of cyberbullying, fostering conditions of depression and anxiety. The pervasive “fear of missing out” (Fomo) was identified as a catalyst for harmful trends, such as vaping, and fueling materialism through envy-inducing social media posts.
Balancing the Scale
The seminar provided a platform for Generation Z members to share their experiences with social media, emphasizing the need to strike a balance between the online world and reality. While acknowledging the pitfalls, some speakers argued that social media, when used constructively, can have positive outcomes.
The key, as highlighted by participants, lies in cultivating digital literacy and emotional resilience. Selectivity in consuming information, avoiding unhealthy comparisons, and utilizing social media for positive purposes were emphasized as essential practices.
Natchanon Chantawaralak, a 1st-year dental faculty member at Rangsit University, shared, “On social media, people tend to glamorise their lives by posting only the positive aspects about them.” He stressed the importance of checking information wisely and using it positively.
Insights from Public Figures
The seminar featured a candid conversation with Michaela Olivia Baker (miQuella), a member of the T-Pop girl group MXFRUIT. She shared her experiences as a foreigner in the public eye, emphasizing the need to filter social media content selectively to protect one’s mental health.
Counseling psychologist Suwawut Wongsetangsawas highlighted the rewards of observing social media interactions from the sidelines, underscoring the importance of creating content admired by users rather than gauging success solely based on likes.
Parental Responsibility in the Digital Era
Wanwisa Limsumangkalakul, a “mum influencer” and TikTok creator, stressed the significance of informed and vigilant parenting in the digital age. She highlighted the need for setting limits on youngsters’ device access and safeguarding them from the dangers of excessive social media use.
“The content should not invade their privacy,” Ms. Wanwisa asserted, advocating for careful calibration of online content to ensure a healthy and secure social media environment for children.
Promoting Social Media Literacy
Thomtong Tongnok, head of Journalism Sequence Department at Thammasat University, emphasised the necessity of social media literacy for the younger generation, born into a digitalised world. He called for innovative approaches to engage youth in discussions about digital issues, recognizing the value of initiatives such as the “deinfluencers” trend on TikTok.
